• Friendly, jargon free marketing support
• Google AdWords help for SMEs
• Experienced in ecommerce marketing
• Detailed keyword research
• Intelligent support with content and landing pages

Digital Marketing Agency specializing in Pay-per-Click

KnowledgePower is a friendly and expert digital marketing agency offering campaign setup and management for PPC (primarily Google AdWords), as well as unique solutions for Social Media and Webmaster support.

We are based in Havant, near Portsmouth (Hampshire, UK). We serve international clients as well as supporting local businesses with online marketing. Hampshire Chamber of Commerce member.

Available to visit your premises (Hampshire and West Sussex) to discuss digital strategy. Always happy to offer ideas without obligation.

Why Focus on Pay-per-Click?

AdWords for Fast Results
Advertising in Google search and the Google Display Network allows you to tap into the biggest and broadest sources of website traffic, almost instantly. While it is important to work on your SEO as well as internet advertising, that is something for the long term - not something where you can simply "switch on" traffic. That is particularly important for new businesses or where you are in a very competitive market. The slow and unpredictable growth of organic search traffic compares poorly with the "instant on, instant off" control that you have with Pay-per-Click.

Accurately Targeted Advertising
As well as targeting specific keywords (phrases and combinations, not just single words), AdWords advertising is all about picking geographic locations to target, as well as selecting other criteria to concentrate your advertising budget in the right place, such as demographics (age/gender), day / time of day, and interest groups. We'll work with you to develop the right balance of large potential traffic and focused targeting.

AdWords for Research
Every advertising campaign in Google will give you a wealth of market research data that is very useful for your overall online marketing strategy. You'll be able to see which search topics and keywords give you commercially useful traffic (essential for your SEO decisions), and conduct short, controlled experiments to drive traffic to new pages. This allows you to test out the response to new products/services, or simply conduct short promotional campaigns.


KnowledgePower provides you with an expert strategy partner so you can fit PPC into the context of your overall digital marketing practices. You will get original ideas and insights, as well as practical campaign management when you are ready to implement PPC research projects and develop your ongoing campaigns.

Trading Since

2009