Cheltenham is a spa town in Gloucesteshire,that is situated on the edge of the Cotswolds close to Gloucester and Cirencester. Renowned for its stylish shopping, colourful parks, floral displays and horse racing, Cheltenham is popular with visitors from both within and outside the region. Attractions include Cheltenham Art Gallery And Museum, Holst Birthplace Museum and of course Horse Racing which includes the world famous Cheltenham Gold Cup. Cheltenham also has a varied program of festivals throughout the year that include Cheltenham Folk Festival, Cheltenham Jazz Festival and Cheltenham Cricket Festival.