Category: Market Research Organisations
Opening Times: open on the internet 24/7
Businesses are increasingly seeing each customer not in terms of the value of a single transaction but in terms of the value of that customer's business over a lifetime. It is also generally recognised that it is far, far cheaper to retain existing customers than to attract new ones. Many companies use customer feedback forms to keep them in touch with their customers' views but these can be unreliable - as few as one dissatisfied customer in 10 bothers to complain.
Retail: Our agents visit your shop, pub, restaurant, bank branch, garage or other premises. They may or may not purchase, depending on how essential that is to achieving your objectives. Or they belong to your club and report back on how it feels to be a member. Travel: Our agents travel on your trains, planes, ships, buses, coaches etc. or our agents go on one of your holidays and tell you about their experience. Home: Our agents order goods for delivery at their home and let you know when those goods arrive, in what condition and whether they were correct as ordered or they ask you to deliver a service at their homes and tell you how well your staff did the job.
Recruitment: Initially, we will add you to our database of Mystery Shoppers. Then, when we need someone in your area who matches your profile, we'll give you a call and describe the project to see if you are interested. Sometimes a local supervisor will arrange to meet you for a mini-interview - sometimes we will do that by 'phone. Sometimes we ask you to carry out a 'dummy' Mystery Shop so we can check your ability to provide clear and objective reports, however If you have been a Mystery Shopper before or have been recommended by someone we know, this may not be necessary.
benchmarking, call centre monitoring, competitor evaluation, consultancy services, customer satisfaction, customer satisfaction audits, market research, mystery shopper, mystery shopping, mystery shopping audits, mystery shopping research, mystery shopping services, surveys, test shoppers, training services
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