R&G Cycles Ltd. (Trading As AW Cycles)

Cycle Shops in Reading

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110 Henley Road

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Contact Numbers


Opening hours

Monday to Wednesday: 9am - 6pm

Thursday: 9am - 7:30pm

Friday to Saturday: 9am - 6pm

Sunday: Closed

Key Services

bicycle repairs, bicycles, bike shop


  • 0% Finance
  • Professional Bike Fitting
  • High End Mountain and Road Bikes
  • Friendly, Pro Advice
  • 4500 Sq. Feet of Shop
  • Air Conditioning
  • Full Cytech Workshop
  • Cycle Scheme acepted

Berkshire's Local Bike Shop

AW Cycles have been serving the cyclists of Reading since 1994 and have developed into one of the most respected independent cycle shops in the country. Our large showroom on two floors allows us to stock the widest selection of bikes in the area and cater for all ages and riding styles.

About Us

Our continued success is founded on a passion for both cycling and customer service and our experienced, friendly staff are here to offer expert, impartial advice and find you the best deal based on your needs, desires and budget.
Road racing, mountain bikes, commuters, leisure and children's bikes, from the occasional joy rider to the pro-level athlete, we really do have something for everyone.


Fully trained CyTech mechanics on hand from 9 till 6 5 days a week with a fully equipped workshop. There really is not anything we can not get done.

Bike Fitting

Find out exactly what size frame you need as well as the stem length, crank size and your cycling position. Put more power on the road for longer and GO FASTER.


Buying the bike you want and paying for it over a period of time make life so much easier and when I tell you it is free, ie no interest well that is as easy as it gets. That is right 0% interest available at AW Cycles.

Trading Since


Find Us

On the Henley road near the top of Donkin Hill



Not that great




We went in to buy 29" wheel mountain bikes for a 2700 mile mountain bike race. They came back to us with the Giant 29ers which were a good bike. We asked for tubeless wheels/tyres. Basically they balls it up several times, ordered in wheels or tyre conversions that were completely wrong. One set could only take 80-kg. I weigh 86kg and then there's kit to go on after this. It was only in a quick conversation we caught this piece of info (stuff they should've known and either order something else or at least inform us. They knew or sizes and could tell this wouldn't have worked) as they would've put these on the bikes and we would've had big problems in Canada where the race was to start. This left us having to source wheels in Calgary at the last minute. Costing us a lot more in the long run. If they did a bit of research before just ordering the first thing on the list. It cost us hundreds of pounds each to fix their rather uneducated guesses. Simple stuff is fine. Road, Downhill and general stuff. We got let down in so many ways with these guys. Ring around before you buy as the discounts they offer often work out to being the same as standard prices at other bike shops or a little more than. Even cheaper if you try it out there then order online elsewhere.

Grant Triplow - 06/07/2010 | report this review

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Products and Services


Workshop repairs and servicing carried out by expert mechanics, qualified to CYTECH advanced level, that care about the quality and value of their work.

Price: From £12


Road Bikes

Racing Bikes Drop handle bars bikes have seen an explosion of new technologies, materials and manufacturers in the last decade. We have responded to this by creating a specialists road bike range, staffed by experts in the field.

Price: From £300

Road Bikes

We offer these services

  • Wheelchair access
  • Free Parking
  • Buy Online
  • Delivery Service
  • gallery
  • special offers
  • website
  • twitter
  • Bike Repair
  • Bike Servicing

We offer these payment methods

  • American Express
  • Cash
  • Cheque
  • MasterCard
  • Maestro
  • Visa
  • PayPal
  • Bank Transfer


Thank you so very much for helping me find my new Trek Cobia, what an awesome bike. It is exactly want I wanted and was over the moon with it once you did a little adjustment to make my bike fit me perfectly (it was a joy to get such great after sales service), something you would never get from an on line purchases or from other shops who are just interested in selling. The personal care and service I received for AW Cycle was bar none. I would recommend AW cycle to anyone looking for a bike that fits their requirements and budget. I really can’t say enough how happy I am with my bike and service I have received. Thanks AW Cycle keep up the great work.

Btuce Vickery

All, thank you for the fantastic welcome you provided us at your store today. The expert advice provided and the excuse to test ride a number of shiny new bikes made our day. We have bought a new Trek Mamba 29 inch hardtail as my wife's first serious mountain bike. We hadn't even got into the house before she was off into the local forest. The only issue is I can't be out done and will need a new bike myself. A bike thank you to James Thompson for his patience in selecting the best bike for our budget and educating us on the pros and cons of what you had to offer. Hopefully the Whyte carbon has my name on it! Thanks again

Andrew S.

Testimonials are added by the business owner and are not independently verified.

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